Senior Thesis Communication Design

The Fitness Blueprint is a three-part visual system designed to help beginners confidently start their fitness journey without feeling overwhelmed or misled.

This senior thesis project addresses the widespread confusion caused by fitness misinformation, unstructured advice, and unrealistic expectations often found online. By combining strong design with research-backed content, The Fitness Blueprint offers a structured workout guide, myth-busting infographic series, and a simple, healthy meal kit system all designed to empower users with clarity, confidence, and consistency. The project bridges the gap between design and wellness, using visual communication as a tool to educate, guide, and inspire.